{"product_id":"the-identity-upgrade-how-to-reprogram-who-you-think-you-are-paperback","title":"The Identity Upgrade: How to Reprogram Who You Think You Are - Paperback","description":"\u003cp\u003eby \u003cb\u003eArjun Malhotra\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eYou don't change by wishing-you change by proving. This book shows how to redesign self-concept using a simple loop: claim, commit, and accumulate persuasive evidence until belief follows behaviour. It replaces motivational fluff with a rigorous, testable method for identity change, grounded in psychology and practice. If you're serious about moving beyond hacks and streaks to earn a credible new self, this is your playbook. - Learn how self concept functions as a prediction model-and how to edit it without self-deception - Turn aspirations into stakes, proofs, and public artefacts that reprogram your self with clarity - Build identity based habits that are hard to fake, easy to repeat, and compounding in credibility - Use behavioural reinforcement without becoming reward-dependent, and make affirmations that work by tying them to evidence - Recraft your story through narrative identity techniques that align desire, action, and social mirrors - Install systems that build self discipline reliably, then scale them with a 30-day identity sprint For thoughtful readers who want precision over platitudes-founders, professionals, makers, and students who care about long arcs-this book offers a pragmatic answer to a perennial question: how do I become the kind of person who does the work? You'll leave with a working model and daily practices that quietly upgrade your identity, one proof at a time.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 128\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.3 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 25, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":67893505523864,"sku":"9789374124819","price":30.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0759\/8830\/4024\/files\/PVUe-lM8fX9789374124819.webp?v=1793796657","url":"https:\/\/thepinkflamingobookstore.com\/products\/the-identity-upgrade-how-to-reprogram-who-you-think-you-are-paperback","provider":"The Pink Flamingo","version":"1.0","type":"link"}